Local SEO for businesses that sell to one town, not the whole internet
Twelve parts to local search
Google Business Profile optimisation
The single highest-leverage asset in local search, and the one most businesses fill in once and never touch. Categories, services, attributes, products, opening hours, service areas, photos on a schedule, and Posts that are actually read. Done properly, then maintained.
Learn more02Map pack & “near me” ranking
The three results above the organic list take the majority of local clicks. Proximity, prominence and relevance are the three levers; only two of them are in your control, and we work those two hard — category precision, review velocity, on-page location relevance and local links.
Learn more03Review generation that is not fake
An ask-at-the-right-moment system built into how you already work — SMS or email after the job, a single link, no incentives, no gating, no filtering out unhappy customers. Because recency now decides trust, the goal is a steady rate forever rather than forty reviews in one week, which is also the pattern that gets a profile flagged.
Learn more04Review response & reputation
Every review answered within a working day, in your voice, including the bad ones — which are read more carefully than the good ones and are where most of the persuasion actually happens.
Learn more05Citations & NAP consistency
Name, address and phone identical everywhere that matters, duplicates removed, and the aggregators that feed the smaller directories corrected at source so the errors stop coming back.
Learn more06Local landing pages that are not doorway pages
One genuinely useful page per location or service area — real staff, real address, real photos, real service detail. Not one template with the town name swapped, which is a doorway page and is treated as one.
Learn more07Multi-location SEO
Five locations or five hundred. Store locator architecture, per-location profiles and permissions, consistent but not duplicated content, and governance so a franchisee cannot quietly break the whole estate.
Learn more08Service-area businesses
Plumbers, electricians, mobile clinics, cleaners — businesses that travel to the customer and have no shopfront to rank. A different problem from a storefront, and one with its own set of rules on Google.
Learn more09Local link building & PR
Chambers of commerce, local press, suppliers, sponsorships, community organisations. Unglamorous, genuinely local, and far more effective per link than a national guest post for a business that sells in one city.
Learn more10Local schema & technical
LocalBusiness and the right sub-type, per-location identifiers, service and area-served markup, opening hours, and the entity consistency that lets an AI assistant work out that all of your listings are the same business.
Learn more11Beyond Google
Apple Business Connect, Bing Places, Facebook, Yelp and the industry directories your buyers actually use. Apple Maps is the default on every iPhone and is routinely left unclaimed.
Learn more12Local AI visibility
Being the business an assistant names when someone asks it for a recommendation in your town. Nearly half of consumers now ask an AI this way, and the sources it draws on for local are not the ones it uses for national queries.
Learn moreWe do local SEO for businesses in the United States, United Kingdom, Australia, Canada, Ireland, New Zealand and Europe — your town, your map pack, your customers. We are based in India; we are not trying to rank you in India. If you are an Indian business looking for Indian local SEO, we are the wrong agency and we will say so on the first email.
Local plans
Local Setup
One location, done once and handed over
$690one-off, no retainer
- Google Business Profile built and optimised
- Citation and NAP cleanup across the major directories
- Review request system set up in your tools
- Five local pages written and optimised
- Local schema implemented
- A written 12-month plan you can run yourself
Local Growth
A single-location business that wants to keep moving
$490per month, one location
- Everything in Local Setup, maintained monthly
- Ongoing review generation and every review answered
- Map pack and “near me” ranking work
- Local link and mention building
- Local AI visibility — being named by assistants
- One named person, direct email, 30 days notice
Multi-Location
Groups, franchises and service-area businesses
$290per location / month
- All Local Growth work, per location
- Store locator and location page architecture
- Per-location permissions and governance
- Group-level and per-location reporting
- Rate falls further above ten locations
- Dedicated delivery lead across the estate